Tips to Increase Song Exposure: License it under Creative commons
Marketing the song is one of the hardest things to do for any songwriter/musician involved in the business aspect of entertainment. The toughest challenge arises on the fact that currently, year 2009 is facing a financial crisis worldwide. This means a lot of entertainment sectors are cutting cost, layoff jobs and aiming for the best price.
This means that entertainment sector are looking for the cheapest ways to get music. One of the most effective ways to get music that are licensed under creative commons. Everyone seems like to use a song for free nowadays to cut project cost, except for some.
Here is a better way for an absolute beginner: License your song under creative commons.
Basically if you plan your song to be licensed under creative commons, you stating that:
1. You still own the full copyrights of the song and the work will be attributed to you.
And this not mean that under creative commons, someone can claimed the ownership of your work. This is not “public domain” where anyone can claim a work under their name. If you see a creative commons logo, this means this is not a public domain work right away, you must read the license carefully.
Also if anyone will use your song , for example as a background of a movie soundtrack, you should see your name at the end during the movie credits section.
2. You can either let users use the song for commercial or non-commercial.
This is a tricky thing, to let commercial sectors use your song, it needs to be licensed for commercial purposes. Of course, if you are the songwriter/publisher, your license should allow work that should be used for commercial reasons. Under creative commons, these things can be easily setup.
One of the best ways to increase song exposure is to have the song licensed for televisions, films and advertisements. The music directors in-charged of looking a specific song might be interested in using your songs for their application, so make sure you allow your work to be licensed commercially.
Bear in mind that since this is creative commons, you will not be paid for any licensing fee.
3. You can state whether users can alter your existing work or not
If you do not let users to produce a derivative work of your existing work, you can state that also in the creative commons license. For example, say you have completed recording a song with your vocals and you do not let anyone do another version, then you should disallow modifications of your work as stated in the creative commons.
4. You can state the jurisdiction of your license
This is the territorial aspect of the license. Make sure the country that you would like your song to be exposed should be the one stated in the jurisdiction aspect of your license.
Now that we have the basic information pertaining to licensing the song under creative commons. We are now ready to start with the process of how to informed others that your work will be licensed under creative commons.
Step 1. Go to Creative commons website to generate the license.
The URL is: http://creativecommons.org/license/
Step 2. Specify your terms in how you would like your song to be used:
Step 3. Click “Select License” and copy and paste the HTML code generated to the exact page URL where your song can be found. In this way, say you have a myspace profile or any other artist music profile, any persons that would like to use your song can easily know that your is for free and licensed under creative commons. This will help to increase the chances of song exposure.
How to Link to This Site:
It will appear on your page as:
Make your own song:Free Music Lessons and Songwriting Courses
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